Sales Force Design For Strategic Advantage

★★★★★ 4.4 22 reviews

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Management number 232016808 Release Date 2026/06/18 List Price US$9.30 Model Number 232016808
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This book focuses upon the role of the sales force in today's changing world and how to design a sales force for strategic advantage. It includes sections on how to assess the current sales force design and how to implement change and covers customer segmentation, market strategy, structuring and sizing, alignment, metrics and managing change. Read more

ISBN10 1403903050
ISBN13 978-1403903051
Language English
Publisher Palgrave Macmillan
Dimensions 6 x 1 x 10 inches
Item Weight 1.58 pounds
Print length 418 pages
Publication date June 25, 2004

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